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logo design

This logo design is from my college portfolio. It represents a fictitious graphic design business. It communicates reliability and stability through vintage fonts and colors. The logo design was inspired by the tag line, "We'll spread your business." Keeping this in mind, I used the metaphor of gossip to give this brand a unique and fun personality. This approach should allow Busy Body to stand apart from the competition and inspire confidence in their ability to get the job done.

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Logo was originally hand-sketched and then designed using Adobe Illustrator

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brand mark

This simplified version of their logo can serve Busy Body when they need something that will work at a small scale. These elements can serve as their representative images on social media, or be used for business cards and other marketing materials.

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business cards & letterhead

This sample business card and letterhead design were added to show how the branding elements could be applied to promotional materials and further promote the business. Colors, typography, and graphics were taken from the original logo and brand mark to create professional correspondence materials for the staff at Busy Body Graphics.

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digital collage / advertisement

The goals of this project were to combine branding elements with various imagery to create a digital collage to serve as an advertisement for the company. The design has effectively established branding through consistent use of color, typography, and graphics and has combined these elements with thematically relevant imagery to create one cohesive design promoting the brand.

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Images were combined and edited in Adobe Photoshop

Magazine spread, 17 x 11" 

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© 2024 kelley wheeler creative

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